Topic: Digital Marketing Toolbox: Unlocking Growth for Small Businesses
In today’s digital age, small businesses can leverage tools like Google Business, Meta Business Suite, and email marketing to grow and connect with customers. This session will explore key digital marketing tools to help elevate your online presence and drive results.
Presenter: Madeline Clevenger, MClevenger Consulting
Topics to be Covered:
Learn how Google Business Profiles, Google Ads, and Google Analytics can help you attract and understand your customers.
Explore Meta Business Suite which includes Facebook and Instagram, LinkedIn, and other platforms to maximize your online presence.
Understand how search engine optimization drives organic traffic and improves your website's visibility.
Learn about user-friendly tools like Canva and practical tips for creating engaging visuals and posts.
Introduction to running cost-effective ad campaigns on platforms like Facebook, Instagram, and Google.
Learn to track and interpret performance data to refine your marketing strategies effectively.